Twenty Years of Irish Wisdom – The Perfect Gift to Bring Home
It started at a kitchen table.
No office. No investor. No grand plan. Just two women – Eileen and Glenda – sitting together in 2006, with an idea that felt as simple and as audacious as Ireland itself: that a diary could change the way you live your life. That the right word, on the right morning, at the right moment, could shift everything.
That first diary was for 2007. Which tells you something about who we are, we have always lived slightly ahead of the present, always reaching into the future with one hand while staying grounded in what matters now.
Twenty years later, we are still doing exactly that.
This June 2026, while most of the world is still writing dates with a “26,” we are already holding the 2027 Irish Get Up and Go Diary in our hands. We can’t help it. We’ve always been in the future because that’s where your life is waiting for you.
Half a Million Stories. One at a Time.
In twenty years, over 500,000 diaries have found their way into people’s hands. Into kitchens and bedrooms and handbags. Onto bedside tables and office desks and café counters. Each one opened on a January morning or a wet Tuesday in October, or a hopeful Sunday in March and quietly asked the same question it has always asked:
What will you do with today?
We don’t shout that question. We don’t sell urgency or hustle or the myth of the perfect life. We believe in something quieter, and far more powerful: the small, daily, consistent act of showing up for yourself. One thought. One page. One day at a time.
That is the medicine we have always practised and it is, in the truest sense, preventive medicine. Words as a daily prescription. Encouragement. Gratitude. Forgiveness. Courage. Freedom. Love.
If you’ve found yourself in Ireland this summer whether you grew up here, trace your roots here, or simply fell in love with this extraordinary island, you will feel what we mean the moment you open these pages.
Something New This Year — Ireland, Really Ireland
The 2027 Irish Get Up and Go Diary carries something it has never carried quite so fully before: Ireland herself.
Not the postcard version. Not the shamrock-and-leprechaun shorthand. The real Ireland, the one that lives in the language, in the landscape, in the way an Irish grandmother says “Ar scáth a chéile a mhaireann na daoine” , we live in each other’s shadow, we shelter each other, and means something so profound that no direct translation quite captures it.
This diary carries Irish imagery that will make you catch your breath. Gaelic words and phrases woven through the pages, quietly. Old Irish blessings that predate any church or empire, belonging only to the land and the people. Irish recipes, the kind that don’t need Instagram, the kind that warm you from the inside out. And illustrations that show this country as it truly is: ancient and alive. Still and energetic. Humble and magnificent.
It is vibrant. It is real. It is ours and now, we are offering it to the world.
Ask yourself: what from your own culture have you been carrying quietly, perhaps not fully claiming? What wisdom from your roots deserves to take up more space in your life?
For Every Irish Heart, Near and Far
If you are visiting Ireland right now, or if you’re part of the Irish diaspora — in America, in Australia, in the UK, in Canada, wherever life has taken you or your family, this diary is the gift that will land differently to anything else you might bring home.
Not because it is “Irish” as a marketing category. Because it carries something true.
It carries the philosophy that was carved into every Irish hearthstone long before anyone wrote it down: that life is not a race to be won, but a story to be lived. That peace is not the absence of difficulty, but the presence of something steady within you. That forgiveness, of others, of yourself, of the past, is not weakness but the most radical act of freedom you will ever choose.
Maith dom – forgive me. Two Irish words that ask everything and offer everything in return.
We are a peaceful country. We are fortunate in that, and we do not take it lightly. Out of that peace, out of that particular Irish understanding that life is fragile and brief and breathtaking, comes the daily invitation printed inside every diary we have ever made:
Forgive the Past. Live the Present. Create the Future.
One thought. One moment. One word at a time.
A Gift That Keeps Giving – All Year Long
The 2027 Irish Get Up and Go Diary is available now, which means if you are in Ireland this summer, you can bring it home and give it at Christmas or give it immediately to someone who needs it today.
Priced at €14.95 in Ireland, it is, we think, the most generous €14.95 you will spend this year. And for those who want to pair it with our equally beautiful Diary for Busy Women, there is something here for every woman you love, including yourself.
What would it feel like to start every morning with a quiet moment of intention? What might change – gently, sustainably – if you gave that gift to yourself for one full year?
We ship worldwide. Because Irish wisdom was never meant to stay on this island. It was always meant to travel.
From Our Kitchen Table to Yours
Twenty years ago, two women sat down at a kitchen table and decided to make something that mattered.
We didn’t know then how many tables it would eventually sit on. How many mornings it would accompany. How many quiet moments of courage it would witness. How many dreams it would help, one small daily word at a time, to inch closer to becoming real.
We know now.
Five hundred thousand stories. And yours – if you choose – will be next.
Welcome to our twentieth year. Welcome to 2027, already.
Go maire t̼ an c̩ad Рmay you live to a hundred. And may every one of those years be lived fully, freely, and with your whole heart.
With love from Ireland, The Get Up and Go Team 🌈
